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Aflac https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/3dfd04a5-d18b-4df4-919f-25e42863ccd4/AFL_Sales_Educational_T1A_Desktop_600%402x.png Work - Aflac https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/d515352e-a10d-491b-b39b-7f8c89d583b5/Picture1.png-33.png Work - Aflac https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/8524ed0a-0551-4db5-9f7f-f3d292c13a86/AFL_Sales_Educational_T1C_Hero_Desktop_600%402x.png Work - Aflac https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/512e8e39-2459-4680-a103-8390eb440c62/Picture1.png-17.png Work - Aflac https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/34144f09-42d0-4b0f-8e6d-478b98a40c20/Picture1.png-15.png Work - Aflac https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/64dc0c24-0e9a-4062-8e11-d1c2ecd0226d/Picture1.png-16.png Work - Aflac https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/7fa04db6-79ca-4f1f-b28e-496fe09d81b4/Picture1.png-14.png Work - Aflac https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/7c1305d2-9053-4bf5-ac39-fda2495834ba/Picture1.png-19.png Work - Aflac https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/89a098cc-671c-4690-b9d8-28ee6b3543c7/Picture1.png-21.png Work - Aflac https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/683a58a4-45e5-4b52-8e81-f70df9c65cdf/Picture1.png-22.png Work - Aflac https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/fc91845e-f6e0-4a13-b1f4-8f7353acb232/Picture1.png-23.png Work - Aflac https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/ffd3f7cc-5516-4a44-bf35-6a4af75f0f65/Picture1.png-24.png Work - Aflac https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/53648e23-f829-447d-9e4d-2f3704d87a44/Picture1.png-25.png Work - Aflac https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/955b1b03-263c-4445-bf83-b42b171c1d22/Picture1.png-26.png Work - Aflac https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/e0e22083-bd58-43ec-aab7-d158fda4bc7b/Picture1.png-27.png Work - Aflac https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/ae226daa-8ad2-4839-955c-d9af831a1780/Picture1.png-28.png Work - Aflac https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/48b33399-ca8a-4cf2-9532-f6496783f308/Picture1.png-29.png Work - Aflac https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/713399ee-bda4-4f2b-9813-2fb2b1e101ee/Picture1.png-30.png Work - Aflac https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/5ba76484-cf60-4d48-a5b5-e97f9a9d3a8c/Picture1.png-31.png Work - Aflac https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/9e02252f-1d91-41e1-8bbc-7128ba05db85/Picture1.png-32.png Work - Aflac https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/805eb66f-6f2c-42da-9661-ed05832ab529/Picture1.png-35.png Work - Aflac https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/a8471478-000b-4401-b8ba-aa1af3fde9ab/Picture1.png-2.png Work - Aflac https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/3c8c5312-a7b9-47fc-9cfe-a76b3c9ea609/Picture1.png-8.png Work - Aflac https://www.leslielecroy.com/work/ajc monthly 0.5 2021-12-07 https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/5e9cf345-4767-4498-817e-228140bc8417/image-asset.jpg Work - The Atlanta Journal-Constitution - The Rebrand The Atlanta Journal-Constitution released their new logo, value prop, tagline, and style of photography. https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/4998e291-88ff-430f-8a58-683e3c956b16/Screen+Shot+2021-12-10+at+9.07.55+PM+%282%29.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/f8147b7c-2f17-405d-97dd-d62cdb82e803/Stakeholder-Interviews.png Work - The Atlanta Journal-Constitution - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/d62a04b0-0494-4dd0-9d30-2cc4b67ed3f8/ArtDirection1.png-1.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/29f1aaec-c8a2-4b14-be90-03a442bd0e81/Desktop_Header_AJC_Premium_Newsletter_Name_Value_Prop%402x.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/62bc7c37-b8ce-43bc-86c9-b2d8c2d6eb03/AJC_370304_Spec_Desktop_Winback%402x.jpg Work - The Atlanta Journal-Constitution Winback email in charcoal, mockup https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/180af428-5d89-401e-b7f7-311cd29a8613/Logo1.png-2.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/29d73e8c-6aec-40ac-8233-3ea1be9e3382/Logo1.png-1.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/64cf9ca6-68c4-4786-a098-c7442f98000d/Button1.png-2.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/1c26eff0-6be7-4af4-be1b-105bf8a4eea6/Picture1.png-1.png Work - The Atlanta Journal-Constitution This CTA button is 50px high, which is great. However, the touch target (clickable area) is only 17px. The best practice is 44x44 minimum. https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/bb9c0666-01b1-4394-bb65-7f1f6eeecc6d/Picture1.png-2.png Work - The Atlanta Journal-Constitution Minimum font size for readability is recommended no smaller than 16px, unless it’s disclaimers and/or legal. We found fonts as small as 12px being used. https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/f2c001a5-b0da-43c2-8c90-5b3832631674/ArtDirection1.png-2.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/94ac5123-4e9e-432c-a1f3-19872efc4159/Desktop_Header_AJC_Free_Newsletter_Name%402x.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/325681e0-ee67-484d-8b66-1d3f457b125d/AJC_Free_Newsletter_Welcome_Desktop%402x.jpg Work - The Atlanta Journal-Constitution Free Newsletter Welcome email https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/fad82d1f-8b68-4aea-9d8a-f5aae500c8ff/Logo1.png-3.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/b1bae5a0-353e-4ce5-a430-d7fca5b948d4/Button1.png-3.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/ad6f4cc7-112b-41fb-9d45-bbec07b7a6c9/Picture1.png-3.png Work - The Atlanta Journal-Constitution There were several instances of either primary messaging and/or CTAs being embedded in images. Live text should be used whenever possible for accessibility. https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/91d4e204-fb15-4559-b9b7-f1149ec23ef6/ArtDirection1.png-3.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/8214a222-6eb7-45ea-8ddc-17e64b2deee0/Desktop_Header_AJC_Only_Dark%402x.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/12689cf8-5a91-4b43-ac7e-5834f1584ed1/AJC_Winback_Cream_Desktop%402x.jpg Work - The Atlanta Journal-Constitution Winback email in cream https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/80884363-4cf7-435d-b9ac-a6e91b80cfb1/Logo1.png-4.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/38f40151-2e83-46b2-a0fb-21f7e9b225d5/Button1.png-4.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/da91baf2-a573-4676-9f6b-621879841747/Picture1.png-4.png Work - The Atlanta Journal-Constitution “View Online” links in the header were only found in a handful of emails and did not include an underline to emphasize the hyperlink. https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/15eba220-a27f-47cb-81bc-f66d4bb53cce/Desktop_Primary_Image+1A%402x.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/8ac0e511-bd5f-4645-81db-2198d67423f6/AJC_Paid_Newsletter_Welcome_Desktop%402x.jpg Work - The Atlanta Journal-Constitution Paid Newsletter Welcome email https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/de46d404-a420-4f62-b48d-6c9ef79d5d83/Logo1.png-5.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/57dc239e-6b1f-4ff7-8969-f30dfbd24733/Button1.png-5.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/cd2072f8-9530-4bae-87d1-262234bf6782/Button1.png-1.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/eac0bb07-9a92-46cd-8047-2eea1845111c/Desktop_Primary_Image_1B%402x.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/6e2d0810-98c6-4c40-8d1b-8b1b6ddc4266/AJC_Acquisition_Lapsed_Paid_Subscriber_Desktop%402x.jpg Work - The Atlanta Journal-Constitution Promotional email for lapsed paid subscribers https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/0bd49e09-7181-40f8-94c0-389aba89f30a/Logo1.png-6.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/2681ff89-5fde-4c12-a05a-00fc87b050d0/Button1.png-6.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/fa846343-8c26-4fcd-aaa9-b405f0eca16e/Desktop_Primary_Image_1C%402x.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/478dcb24-c74a-41d6-8833-ee6023b854c2/AJC_Acquisition_Targeted_Paid_Offer_Desktop%402x.jpg Work - The Atlanta Journal-Constitution Promotional targeted paid offer https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/88a38608-6194-4701-8654-714d834cffb5/Logo1.png-7.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/1837faf4-9598-4d58-aca8-09de4277b93e/Button1.png-7.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/a5c4f6cf-eb21-4647-8422-6259edc76514/Desktop_Primary_Image_1E%402x.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/60c13cd1-463a-4bcb-9cf6-5c2059e74ea5/AJC_Winback_Dark_Desktop%402x.jpg Work - The Atlanta Journal-Constitution Winback email in charcoal https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/ce5a0967-02f9-47aa-bae4-07c546aa728d/Logo1.png-8.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/f1b0c375-b6f6-40c0-a335-3fc976508841/Button1.png-8.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/ae3d5592-1954-425c-a5e7-76d4c0701789/Desktop_Primary_Text_Dark%402x.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/3ccf7b96-2301-4602-aabe-06cd33fdf2c1/AJC_Transactional_Desktop%402x.jpg Work - The Atlanta Journal-Constitution Transactional email https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/f8c533b7-8c51-4d08-a344-a8fdd4f5fb75/Button1.png-9.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/290c3849-b906-467b-b622-af5eb3503f58/Desktop_Primary_Text_Light%402x.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/7b0863c8-b322-4a8e-8dd6-c4dd06681561/Desktop_Primary_Text_Transactional%402x.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/b864720e-5075-4d13-b54f-88518e6e6990/Desktop_Secondary_1-column_Blue%402x.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/393b16db-cb7f-40c6-9fbe-3fb9d2c96423/Desktop_Secondary_1-column_Graphite%402x.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/01dd47bb-4f1f-45c5-8a54-fa7365537947/Desktop_Secondary_1-column_Tile_Long%402x.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/b7eb40f7-eb45-4288-bc8b-7eb035f81ef2/Desktop_Secondary_1-column_Tile%402x.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/1147104d-9af6-48b4-a21b-c22d7cca37b2/Desktop_Secondary_Banner_Blue%402x.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/247329c8-55bb-4b43-b25d-98abeba93dec/Desktop_Secondary_Banner_Graphite%402x.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/ab5bc1e6-d283-45a7-aad3-f1a4289dcabe/Desktop_Secondary_Banner_White%402x.png Work - 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The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/27e180d5-7849-4bec-96c3-7558f76faea5/Desktop_Footer_Free_Newsletter%402x.png Work - The Atlanta Journal-Constitution https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/969ef9e9-4dca-4a43-98b7-6ebfce5aad15/Desktop_Footer_Premium_Newsletter%402x.png Work - The Atlanta Journal-Constitution https://www.leslielecroy.com/work/char-broil monthly 0.5 2021-12-03 https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/f5df6cba-a3a2-4d52-87e0-3d709227b3c7/pattern-library.png https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/4d20090b-f3c2-4622-8569-d2b71f6a86f9/cordial.jpg https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/9e1ebab6-f180-4c0c-9f4e-3538cea7753a/CBG_Social_2.png https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/43cd260b-6b6a-44e2-a32a-1418f6bba42d/search-desktop.gif https://images.squarespace-cdn.com/content/v1/60ff1666d4f4476e63d02630/cd93d90c-47b0-4760-8ab5-f2aaf88149ac/CBG_Welcome_Series_T1_v10.jpg Work - 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